Sweepstakes Success Stories

Panera began in 1987 as St. Louis Bread Company, a humble bakery founded with a sourdough starter from San Francisco. Today, trained bakers fill Panera’s shelves with cookies, bagels, pastries, and a range of freshly-baked breads.

The Challenge:

Panera franchise operators compete with local bakeries, beverage, and fast casual dining establishments to drive repeat traffic to their locations. Sweepstakes offer a way to quickly bring new business through the doors.

iZigg designed a high impact landing page for a giveaway to help a Panera franchise build their contact list and engage new audiences. Their sweepstakes design package included age verification and winner selection.

Monster Energy is a beverage manufacturer and live event sponsor that promotes bands, concert tours, championship sports events, and extreme sports tournaments in the United States and around the world.

The Challenge:

With its intensive calendar of live music and sports events, Monster Energy needed an easy way to rapidly launch live giveaways that attendees could enter either online or at event booths using their mobile phones.

iZigg partnered with Monster Energy to publish a full calendar of sweepstakes pages aligned with their brand image. These promotions allowed event attendees to enter by texting a shortcode, entering a QR code, or visiting a landing page.

The Sutter Home story begins in 1890, when the Trinchero family left NY to pursue their American Dream in California’s wine industry. Today, Sutter Home Winery has introduced more Americans to wine on the table than any other.

The Challenge:

Sutter Home Winery wanted to connect with new audiences leveraging multiple sweepstakes giveaways. Their promotions featured seasonal themes centered on American football, travel, and fundraising for Breast Cancer research.

Because the prizes featured in Sutter Home’s sweepstakes had all-ages appeal, iZigg supported their marketing team’s efforts to verify the ages of entrants through on-page age gateways and winner selection and verification.

In 1988, Gary Fish established a brewpub in Bend, Oregon and named it after the town’s iconic waterway. Today, Deschutes Brewery is still a community gathering place, committed to the the idea that everyone is equal over a beer.

The Challenge:

To align with their sense of community and connection to the beautiful landscape of their home state, Oregon, Deschutes Brewery planned a series of sweepstakes promoting outdoor activities like camping, kayaking, and grilling.

iZigg helped Deschutes design and publish sweepstakes landing pages to promote prize packages from Deschutes and their local partners. These pages included age verification as required for promotions involving alcohol brands.