As callers became aware of the contest, they became regular early, pre-call participants and buzz was built around the beginning of the call. After several events, callers were beginning to join the call, regularly, before the call’s official start time.
- Early engagement in the call ensures that callers do not miss important corporate announcements
- Providing trivia-based interaction helps get attendees thinking about the products right from the start of the call
- Offering prizes or rewards helps to build a sense of community and reciprocity with listeners