Press Bulletin

for immediate release

Media Contact

Miranda Kufrovich

Smart Office Names Mike Bennett SVP Global Sales

Smart Office hires Direct Selling industry executive to build on 15 years of success and to expand the Direct Selling client base.

Altamonte Springs, FL. – April 17, 2014 – Smart Office Solutions, Inc., the leading provider of technology and communications products and services to the direct selling industry, announces today the appointment of Michael B. Bennett as Senior Vice President of Global Sales.

“We are extremely pleased to add such a strong industry executive to the team” said Alan Alpert, Chief Executive Officer of Smart Office. “ His broad-based experience in management and technology and his understanding of the consolidation curve coming to technology companies catering to the direct selling industry will be invaluable in building upon our strong momentum going forward.”

Bennett, who has spent the last 13 years exclusively in the Direct Selling sector, has a strong record of creating and implementing successful high profile expansion initiatives. His team building and client relationship management skills have led to repeated successes in the industry. Prior to joining Smart Office, Bennett was the President of GoldMail/PointAcross’s direct selling vertical, a software provider to the Direct Selling industry.

“Mike Bennett is a very well respected and proven industry leader, and we are privileged to have him join our team of employees dedicated to Direct Sales. Mike’s industry passion and immense understanding of effective sales force communication makes him a perfect fit for our organization,” said Scott Orlinski, President of Smart Office.

“It’s a pleasure and honor to join such a well-respected and award winning supplier to this exciting and growing industry,” said Bennett. “Smart Office’s proven suite of technology and communication products and services, dramatically improves corporates and the consultants’ ability to drive increased revenue and recruiting. It’s the cornerstone of what continues to drive this fascinating industry.” “Once I saw the substantial and measurable positive impact Smart Office has made, I wanted to open my network and the stream of new companies entering the direct selling marketplace access to these remarkable products and services,” he added.

Mike has been an active Supplier Member to the Direct Selling Association (DSA) for the last thirteen years and currently sits on the DSA Technology and Supplier Member Council. He also is a contributing writer to Direct Selling and technology publications and a frequent speaker at industry events.

About Smart Office:
Smart Office Solutions, Inc. is a leading communication and technology firm specializing in providing Direct Selling, Multi-Level Marketing, and professional speaking organizations tools to effectively communicate with their audience. Smart Office provides a full spectrum of communication services including SMS mobile marketing, conference calling, online call streaming, VoIP telephone services, premium unified messaging, and other custom communication tools helping clients efficiently and effectively communicate to target audiences.

For additional information, please contact Miranda Kufrovich at or (800) 891-8601 x116


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